Power Hitters with Lance Swank


NAHB POWER HITTERS Host Linda Hoffman chats with Lance Swank, president of The Sterling Group in beautiful Mishawaka, Indiana. The Sterling Group owns and manages over 9,000 apartments across 35 markets in the Midwest and Southeastern United States, as well as over 2 million square feet of storage space.

Among many others, Swank was awarded the distinguished honor of NAHB’s Daniel M Grady award for excellence and advocacy in multifamily housing. In this segment, Swank talks about how he assesses value add targets, what might make affordable housing an attractive investment again and his advice to Ben Carson to more closely align affordable housing inventory with need. This is a can’t miss.