Tag: leads to leases

For far too long multifamily operators have been hamstrung by the lack of reliable metrics on such critical issues as which prospect calls are...

As the customer relationship management (CRM) revolution gathers velocity, apartment operators take a closer look at cloud-based solutions designed to manage the entire lifecycle...

Because multifamily marketing directors have limited budgets, they hope the resultant data and their call-tracking systems, which allow them to listen to calls and...