Alliance Residential Company Opens Luxury Apartment Community Broadstone Craft in Charlotte

Broadstone Craft is the newest addition Alliance Residential Company has delivered to North Carolina, further instilling the company’s commitment to the Carolinas.

Broadstone Craft
The community features a resort-style saltwater pool with two grilling stations and an exterior courtyard featuring a beer fermentation tank. Co-workspace and private focus rooms, a mailroom with 24-7 package access, resident bike storage, EV Charging Stations and a fenced pet park are among the other amenities at Broadstone Craft.

Alliance Residential Company, one of the largest multifamily developers in the nation, is proud to announce the opening of, Broadstone Craft, a new luxury apartment community in Charlotte, North Carolina, located at 1015 N. Alexander Street.

“We are thrilled to open the doors to our second development in the dynamic Optimist Park neighborhood with the addition of Broadstone Craft,” said Donald Santos, managing director at Alliance Residential Company. “Broadstone Craft delivers a vibrant and truly unique design aesthetic that is unmatched in the Charlotte market”.

Adjacent to the famed Birdsong Brewery, Broadstone Craft celebrates Charlotte’s craft brewery culture while incorporating a nostalgic, 1980’s inspired design theme. The community’s clubroom features a two-tap kegerator system with cold brew and kombucha for residents, a custom retro TV wall and beer barrel seating booths. Broadstone Craft’s bold design is carried throughout its amenity spaces, including the state-of-the art fitness center with a roller skate art installation and arcade-themed sky lounge with vintage games and skyline views.

Designed by architect Cline Design Associates, engineer McAdams, and interiors by LS3P, Broadstone Craft units offer residents the choice of two distinct finish schemes, all homes feature quartz countertops, matte black Moen fixtures in kitchens and baths and Samsung stainless steel appliances. The community features a mix of 297 studios, one-bedroom and two-bedroom apartments averaging 716 SF. The property also showcases the work of well-known Charlotte-based muralist Matt Moore, who recently completed a custom mural on the parking garage exterior.

Situated between two of Charlotte’s largest employment hubs, Uptown and University, and on the Parkwood LYNX Blue Line stop, the community is a short distance from Noda, Plaza Midwood and South End, making it the perfect location for residents to enjoy dining, shopping and entertainment experiences. “Broadstone Craft was designed to be a distinctive and memorable community that really resonated with those who want to take advantage of all that Charlotte offers”, said Santos, “With its convenient location off I-277 and proximity to Charlotte’s most desirable spots like Little Sugar Creek Greenway, Optimist Hall and Noda, we couldn’t be more pleased to introduce this one-of-a-kind development.”