Subtext Announces Grand Opening of Its First Student Housing Development VERVE West Lafayette Near Purdue University

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VERVE West Lafayette
The development, located at 150 S. Chauncey Avenue, West Lafayette, Indiana, is Subtext’s first project in West Lafayette and second in Indiana, after VERVE Bloomington. Subtext is also developing EVER West Lafayette, its second West Lafayette project, which is scheduled to open across the street at 147 West Wood Street in 2025.

Subtext, a national student housing and multifamily real estate company, announced the grand opening of VERVE West Lafayette, a 7-story mixed-use student housing community located just two blocks from Purdue University.

The 235-unit, 400,310-square-foot community features fully furnished studio, one-, two-, three-, and four-bedroom apartments, totaling 751 beds. Apartment features include high-speed internet, controlled access, and designer finishes. Residents enter the building through a stunning double height lobby showcasing a grand staircase and a slide. VERVE West Lafayette features two restaurants and a high-end bodega fronting Chauncey Street, and provides residents with a short walk to the core of campus and State Street’s shops and restaurants. The property is 100% pre-leased for the 2024-2025 academic year.

“Subtext is excited to be in West Lafayette given Purdue’s commitment to growth,” said Brandt Stiles, Founding Partner, Subtext. “We experienced a very collaborative process with the city, which led to architecture that steps down from surrounding buildings and feels super contextual to the neighborhood. The building has quality, timeless materials, like masonry, and a 20-foot window wall at the street level that gives visibility into the lobby. With standout design details from the exterior to the interior, and walkability to campus and to State Street—which is really the epicenter of student activity off-campus—VERVE West Lafayette is here to deliver an unmatched resident experience.”

VERVE West Lafayette’s community amenities include local street-level retail, a state-of-the-art fitness center, a clubhouse with entertaining kitchen, and both open and private study spaces. The property also boasts active and Zen courtyards, which between the two feature a pool, jumbo TV, outdoor kitchen, multi-purpose lawn, grill stations, firepits, hammocks, and a dog park. Notably, VERVE West Lafayette is the only student housing property in the area with a year-round hot tub.

“In addition to the amazing features and amenities VERVE West Lafayette offers, residents will get an onsite team that is active, in tune, and responsive,” said Timothy VanMatre, Founding Partner, Subtext. “They were an integral part of not only creating the community here but helping to put the finishing touches on the property. The feedback the site team gathered during resident tours resulted in adjustments to our plans along the way, including changing the hot tub to year-round, increasing apartment TV sizes to 65 inches, and adding blackout curtains.”

VERVE West Lafayette
Architecture is by WDG Architecture with interior design by Ankrom Moisan. Other development team partners include Brinkmann Constructors, general contractor; TBIRD Design Services, civil engineer; and PNC, lender.