More than 50% of the 336 upscale rental homes at The Devan on Jersey City’s Hoboken border have been leased just months after its introduction to the New Jersey Hudson River “Gold Coast” market, according to development partners Fields Grade and Ursa Development Group. WestSide Realty Group is the exclusive leasing agent for The Devan.
To bring renters together and inspire the liveliness that permeates throughout the property, Ironstate, the building’s management firm, has leveraged its high-end amenities to host a robust calendar of resident-only events and activities. During warm weather, renters enjoyed a summer pool party, outdoor movie and ice cream social. Upcoming seasonal events scheduled for October include a Halloween Party hosted on the roof deck and an Apple Cider and Donut Fall Harvest in the furnished lobby. A Wine Down Thursday will also be held on an early November evening next to the cozy outdoor fire pits and a Fall Candle Making Class is set to happen in the amenity room.
“Today’s renter wants an energetic community where they can engage in extended social interaction and build new relationships,” said Rob Giannone, Director of Development for Fields Grade. “The Devan’s amenity core encourages residents to connect in modern shared spaces that have been activated with fun-filled events and seasonal celebrations. We’ve already had incredible resident involvement and have quickly established a socially cohesive atmosphere at The Devan.”
Adding to the complete lifestyle at The Devan is its ideal location at 3 New York Avenue, which permits residents to indulge in the rich cultural and culinary tapestry of Jersey City while also immersing themselves in Hoboken’s vibrant shopping, dining, and nightlife scene. The building also provides easy access to the Hudson-Bergen Light Rail, NJ Transit and the PATH — with complimentary shuttle service to the Hoboken Terminal further streamlining commutes to New York City and neighboring Gold Coast towns.
“It’s exciting to see residents embrace the vibrant building and fully enjoy all that it has to offer,” added Suzanne Sciarra of Ursa Development Group LLC. “The Devan’s strong community spirit has been a key factor in our leasing success, which is bolstered by the engaging community events and seasonal activities that bring tenants together.”
Designed by Minno + Wasko Architects and Planners, with interiors by Factioned, The Devan prioritizes comfort and functionality. The large-scale building is mirrored by generously sized apartments in comparison to the typical Hoboken or Jersey City building. The residences boast luxurious plank floors, kitchens with state-of-the-art Samsung appliances and Silestone countertops, in-home GE washer/dryer units, roller shades and modular closets. Select homes feature outdoor terraces.
The sophisticated and activity-rich lifestyle at The Devan is fueled by a host of amenities that includes active and passive courtyards on the building’s second floor, where a refreshing pool, sundeck, lounge seating, grilling areas, and fire pits provide the perfect setting for relaxation. For elevated enjoyment, residents can enjoy a spectacular rooftop with additional lounge seating and grilling areas, as well as the Sky Lounge, which offers a demonstration kitchen, rentable private rooms and a terrace with views of the Manhattan skyline.
Inside, residents have access to a flexible media space, state-of-the-art fitness center with a dedicated yoga and meditation studio, recreation and poker room, playroom, and a dog run and wash area. There’s also endless work-from-anywhere options including individual co-working and group conference spaces, and a community hub with a resident’s lounge, library and meeting spaces.
There’s also a hospitality-inspired covered driveway and drop-off area, a welcoming lobby with a 24/7 doorman, a package system by Position Imaging, a secondary lobby for pedestrian access to Hoboken, an enclosed parking garage with EV charging stations and bicycle areas, rentable scooters, and a Grab-N-Go Room offering home essentials and healthy treats from Tulu and Farmer’s Fridge.
The Devan lies in a diverse neighborhood on the rise in a once industrial section of Jersey City, just west of the Holland Tunnel. Significant public and private investment has transformed the area with new residential, retail, and public space offerings. Residents also have easy access to popular bars and restaurants, including Low Fidelity, Bread and Salt, Corto, Northern Soul, and The Alps.
Located in close proximity to Southwest Park in Hoboken, which features outdoor recreational space, including open lawns and seating for concerts and events, as well as a one-acre dog park, the community offers an abundance of health and wellness options, including miles of cycling paths and nearby Pickleball and basketball courts, as well as easy access to CrossFit Hoboken.
