Hello Living expands portfolio through Manhattan acquisition

Mixed-use development “Hello Broadway” in prime Inwood location

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Aerial view of lower Manhattan New York City

Hello Living, a full-service real estate development firm based in Brooklyn, announced today the acquisition of 4650 Broadway, the firm’s first Manhattan development project. GreenbergFarrow has been retained as the Architect of Record for the project.

Adjacent to Fort Tryon Park in Inwood, 4650 Broadway, which boasts 370,039 buildable square feet, will become a mixed-use development comprising 272 residential units. Thirty percent of those units will be a part of the Affordable New York Housing Program. The development will also feature approximately 140,000 square feet of community facility, and an additional 49,000 square feet of commercial retail space. In tandem with Hello Living’s bold aesthetic and vision, 4650 Broadway will feature superlative design elements, coupled with onsite facilities that enrich, yet blend into the fabric of the neighborhood.

“We are thrilled to embark on our first project in the sought-after borough of Manhattan. Hello Living is known for its trailblazing developments throughout Brooklyn, and we could not be more excited to apply the same vision to Hello Broadway in order to serve the future residents and business owners at 4650 Broadway,” said Eli Karp, CEO and Founder, Hello Living. “We approach each of our developments with passion and, as we enter this new area, we are committed to adding to the landscape of what makes Inwood unique.”

Each apartment, from one-to-four bedrooms, will feature exquisite details such as open-plan living, triple-pane doors and windows, and Hello Living’s signature expansive front and back terraces. Nearby to the Dyckman Street Inwood station, the neighborhood is conveniently served by both the A and 1 subway lines.


About Hello Living

Founded in 2005 by entrepreneur and Brooklyn native Eli Karp, Hello Living is a full-service locally based real estate development group with a global perspective, focused on building structures and communities that transcend geography, and bridge the gap between old and new neighbors alike. Under Eli’s leadership, Hello Living has developed 13 projects to date throughout Brooklyn, with additional developments in the pipeline throughout New York City. Hello Living’s vision is to honor the foundation of the past while transforming new dreams into thriving realities, by contributing beautiful and unique properties to New York City’s architectural history and landscape. Hello Living’s properties are energy-efficient and designed to maximize the price per square foot, while remaining affordable and attractive to residents.