Wednesday, November 20, 2024

PRO Reflections

Commentary on the current issue of Yield Pro magazine by Publisher, Linda Hoffman.

Fighting back

There was a sign posted on a wall of St. Thomas More school in Bel-Nor, Mo, entitled, “Lest we forget.” It was a short list—a reminder—of what “we” students believed and how these beliefs...

In defense of reason and landlords

Oregon is on its final turn toward statewide rent control by legislative fiat. California landlords are just catching their breath after dodging the rent control bullet by referendum. Activists rarely rest, and they only...

Oh what joy

Greetings great commercial real estate warriors. The strong. The entrepreneurial risk-takers. Our nation’s A-Team. It’s been another banner year as we were called upon to house an expanding segment of this great nation in a...

The measure of brilliance: results

I’ll lace up my running shoes again tonight. Unlike most runners who start their day on the road, I finish my day in my Asics with my thoughts as my only companion. It’s a...
conversation

Things that matter: words

The former pro wrestler, Tyrus, who is partly of African-American descent, tells a story from his high school days of being annoyed by a boy who wore a shirt with an image of the...

Powering forward

I love what I do. Crafting a line of sight on the greatest industry, in the greatest of all nations, is an honor and a joy. I serve those who serve. Housing a nation...

Provide value

The great “follow your passion” social experiment should be a fading memory, but for the remaining pile of debt. Maybe now we can scrap the slogans and get back to the age-old principles of...

Affordable housing dies a slow death in California

The activists are restless in California. This past week The Wall Street Journal broke the news that the required threshold of signatures has been achieved to add rent control to the next ballot. The signatures...

Our nation is changing

The pace is like at no other time in history. And here we are—apartment operators—at the center of it all. As the multifamily housing industry, a significant part of the nation's largest engine of GDP, begins...

Hope, enthusiasm and joy

That’s what business owners are feeling. In fact, there’s historically high optimism around the nation’s economy according to the latest PNC survey. Just for context and to discern what’s real in today’s headlines—fear, despair...

Truth, freedom, and flourishing

Don’t misunderstand. Indonesia is beautiful. Its citizens are most gracious and the scenery, inspiring—some of God’s finest. Core values, however, change the world says the World Value Survey, a non-profit research center based in Stockholm,...

You choose a job. A calling chooses you.

The attraction is simple. The business of apartments makes us believe, if even in scattered moments, that we can improve the lives we serve and make a living while doing it. How many lives?...

History repeats itself

It’s happening again. Once, knowledge was sequestered away on manuscripts in Monasteries only to be set free by the printing press. Suddenly, the Renaissance. The Reformation. The Industrial Revolution. Men read, collaborated and created. Our modern...

Everyone loves to be sold

The common thread throughout this wide and diverse sea of goods is identifying a solid value to the intended market. Here’s a secret. Selling is not that hard. If you understand human behavior, you’re practically...

I’m afraid to blink.

Never before has the world been safer, freer, wealthier, or healthier. In 2014, 54 percent of the nation’s counties had zero murders and more than half of last year’s murders occurred in only two percent...
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