The July August 2018 issue of Yield PRO magazine
Tag: July August 2018
Smart machines
A form of artificial intelligence (AI) has been utilized in the multifamily industry since the first revenue management software programs were created 18 years...
Powering forward
I love what I do. Crafting a line of sight on the greatest industry, in the greatest of all nations, is an honor and...
LED lights the way to savings
The price for LED (light emitting diode) bulbs has plummeted more than 90 percent since 2008 and today’s bulbs use 70 to 90 percent...
The cost of regulation on housing affordability
Some are looking to quick fixes that have been proven to not work, like rent control, while others are getting creative and combining public...
Essex spends big to defeat rent control measure
Essex generates 84 percent of its net operating income in California, far more than any other large apartment REIT. That explains why Essex has...
How to stop saying “um,” “ah,” and “you know”
When we find ourselves rattled while speaking—whether we’re nervous, distracted, or at a loss for what comes next—it’s easy to lean on filler words....
A towering trend of supertall buildings
On a clear day, Tal Alexander can see for nine miles all the way to LaGuardia Airport from his apartment at Manhattan’s 432 Park...
Building your multifamily brand
Renters often start their search for a new home online. If a multifamily property company boasts a strong brand, consumers will go straight to...
What a difference a day makes
On Tuesday, the Federal Housing Finance Agency (FHFA) announced that it was shuttering the program. This specific GSE program was not without controversy, and the...
Jobs, population growth and building costs fuel apartments
Despite an abundance of new product, interest rate hikes and heightened competition, investors’ collective appetite for buying multifamily rental projects region-wide appears to be...
5 Imperatives for harnessing the power of low-cost prediction
Develop a thesis on time to AI impact The single most important question executives in every industry need to ask themselves is: How fast do...
Greystar acquires student housing
EdR, one of the nation’s largest developers, owners and managers of high-quality collegiate housing communities, is being acquired by a newly-formed, perpetual-life fund, Greystar...
8 ways to recruit residents using smart apartment technology
Multifamily properties that lag behind and refuse to change with the times are going to struggle to remain competitive in the future. On the...
Is workforce housing a dying breed?
The traditional image of a renter household has undergone some changes over the last 10 years. Renter households are now drawing in those who...
Rent growth levels out in top markets
While apartment rents are still growing nationally, in a few cities and submarkets rents are growing more slowly or even beginning to shrink. “The only...
